A global electric vehicle charging infrastructure provider sought to elevate its brand in the competitive EV charging station market with a high-performance, single-page product website.

The Challenge

As adoption of electric vehicles skyrocketed, the client lacked an engaging online platform to showcase charging station features, hampering lead generation and brand credibility. Their existing microsite suffered from slow load times, inconsistent styling, and limited mobile responsiveness, deterring commercial fleet operators and site developers. Without a centralized digital experience, sales teams struggled to demonstrate charging station specifications and deployment benefits at scale.

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Solution

We architected a responsive single-page application (SPA) using React.JS and Tailwind CSS to deliver an immersive product showcase with lightning-fast page loads. By leveraging component-driven development, we streamlined UI consistency across desktop and mobile, ensuring brand-aligned styling and intuitive navigation. To support peak traffic and global reach, we deployed the SPA on a Google Cloud Platform VM instance, configuring automated toolchain installations for Node.js, Yarn, and build scripts.

To guarantee sub-second performance under load, we integrated Nginx as a reverse proxy and static asset server, optimizing caching headers and gzip compression. Continuous integration pipelines in GitLab CI triggered automated builds, tests, and deployments, boosting development velocity while maintaining code quality. Detailed monitoring and logging with Stackdriver enabled real-time insights into performance metrics, empowering proactive optimizations.

We implemented SEO best practices—including semantic HTML, dynamic meta tags, and lazy-loaded imagery—to improve search visibility for high-value terms like “EV charging infrastructure,” “renewable energy solutions,” and “responsive web design.

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We plan to roll out A/B testing on landing page variants to further refine messaging and optimize conversion rate. Upcoming feature expansions include interactive station configuration tools and integration with CRM lead-capture workflows.

Book a discovery call today to explore how our React-based SPA and cloud-native architecture can power your next-generation  solutions.